From a gap to a first draft. In your own voice.
Echo knows which page is missing and what the answers reward. It writes the brief, then the first version: a page, an article, an FAQ, a post, ad copy or an email, in your brand's voice and only with claims it can trace.
A brief that says what to write
For any question where AI leaves you out: the gap in one sentence, the page to create or improve, an outline, the facts and wording the answers rewarded, an FAQ, and the websites worth being mentioned on.
- Written in the market's language, in under a minute
- Copy as Markdown or download it
- How to check that it worked
Your voice, written down once
Positioning, who you write for, tone, the claims you make with their proof, words to use and to avoid, and a few texts that sound right. Echo drafts it from your website, and every writer in Echo follows it.
- Drafts, briefs, emails and posts all use it
- Claims always carry their proof
- One voice per brand
Drafts that show their sources
A draft lists what it's based on: your voice, your facts, the brief, approved customer quotes. Sentences with numbers or claims Echo couldn't trace are flagged under “Check this”, so nothing invented goes out.
- Rewrite all, shorter, more direct, or section by section
- Versions you can restore
- Translate for another market
Questions, answered.
Does Echo publish for me?
LinkedIn posts, yes. For pages and articles, Echo gives you the text as Markdown, HTML or plain text, and “Create prompt” hands the draft, its brief, your facts, voice, logos and colours to the AI in Framer, Webflow, Lovable, Replit, Claude, ChatGPT or v0. You stay in charge of what goes live.
Will the drafts sound like AI?
They follow your brand voice, your words to avoid and your sample texts, and they only use claims you can stand behind. They're first versions: expect to edit, not to start over.
How many drafts are included?
20, 100 or 400 new drafts a month, depending on your plan. Rewrites of a draft don't count.