Echo shows how AI talks about you, tells your team what to change this week, writes the fix and proves it worked.Checked daily in ChatGPT, Perplexity, Gemini, Claude, Grok, Google AI Overviews, Google AI Mode
Set up in about 4 minutes.
The product
Go past the headline score into what explains it: how often you show up, how AI frames you, what stops AI reading your site and what to publish next.
AI visibility
Track how often AI names you for the questions your buyers ask, on every assistant, and watch it move as your pages, citations and competitors change.
Echo agent
It knows every prompt you track, every answer that names you and every page AI cites. Ask why visibility dropped, where a competitor wins or what to fix next. It proposes the change; you check it and apply it.
Ask about Fernwick's numbers, or tell the agent what to set up. You check every change before it's applied, and you can undo it.
Drop in a brief, meeting notes or a price list and say what to fill in.
Website health
Speed, quality, authority, presence, reach and trust, from public sources, in one score next to your competitors. Every weak spot becomes an action, and fixes go into your website as drafts.
Found where AI looks
An assistant can only cite a page its search index has. Google's index feeds AI Overviews, AI Mode and Gemini; ChatGPT search and Copilot draw on Bing; Claude's web search is reported to use Brave. Echo checks each page in Google, Bing and Brave, says why when one is missing, and turns it into an action that closes by itself when the next check passes. Being found doesn't make AI cite you, but it comes first.
Content
Briefs and drafts follow your house rules and your fact sheet. Echo checks every figure against your facts, flags what breaks your rules and adds the short answers AI looks for. Then push it to Framer, Webflow or WordPress as a draft, or take the code.
Markets
Echo asks each market in its own language, the way buyers there ask, on every assistant, and shows who AI names instead of you. Pick a market to see it.
Results
One funnel, five steps: AI reads your pages, names you in its answers, sends visits, and some of them become leads and deals. Echo shows each step and where it leaks.
Steady work
Each source AI trusts takes the same loop: monitor it, learn what's missing, publish the fix, and repeat. Hover a logo to see it.
Levels
You're the player. Finish challenges, earn achievements from real results and level up, then see where you stand.
Foundation, Growth and Scale, ten levels each. You move up as your AI visibility does.
Each week's actions, turned into goals you can finish.
Earned only by real results, like a citation won or a deal from AI.
Share your achievements and see how you compare with the best marketers.
AI reads your site before it names you. Fast pages, clear answers and the right facts are what every citation, visit and deal builds on.
Where do you stand with your website?
Getting started
Four steps, one after the other. Echo does the reading and the suggesting; you check and connect.
Echo reads your site and suggests your brand, competitors and the questions buyers ask AI.
Keep or change the prompts, competitors and markets.
Google Analytics, Search Console, your website and your CRM.
Echo asks the assistants, then gives you your score and first to-dos.
Integrations
Everything Echo sees
ChatGPT, Perplexity, Gemini, Claude, Grok, Google AI Overviews and AI Mode, checked daily or weekly, with what to do about each finding.
Your market as a map: topics, the questions buyers ask in each, and where you're named. Drag a topic to look closer.
See TopicsHow ChatGPT, Google and Perplexity see your brand, and which competitors show up instead.
Get a free AI scoreThe threads, reviews and lists AI reads, with your reply or pitch written.
See MentionsPages AI can't read, slow pages, missing facts, next to your competitors.
See AI scoreEvery finding becomes an action with its proof, an owner, a due date and a before and after.
See ActionsVisits from AI assistants, and the deals in HubSpot or Attio they touched.
See PerformanceWebsite
Moving from Framer to custom code? Let AI build the pages and edit them in Echo: a CMS, pages, SEO and settings like Framer's, on a site in your own repo.
Framer to custom codeCollections, items and fields in every language. Drafts until someone publishes.
See the Website tabEvery page's title, description and social image, and the pencil on your live site.
See the Website tabOne commit to your repo with the editor's name, and Undo. Your site stays yours.
See the Website tabNothing loads before a choice, and rejecting is as easy as accepting. Analytics in the same place.
See the Website tabOld links to new ones, robots.txt and llms.txt, edited in place.
See the Website tabSecurity
FAQ
AEO is getting named and cited when buyers ask AI. It shares the basics with SEO: pages machines can read and sources people trust. It's measured differently: per question, per assistant, per market. Echo tracks both side by side, so you work on one plan.
How often AI assistants like ChatGPT, Perplexity, Gemini and Claude, and Google's AI Overviews, name your brand when people ask about your category, what they say about you and which sites they cite. It's also called AEO (answer engine optimisation) or GEO. Echo measures it every day and tells you what to change to improve it.
Named means an answer recommends your brand by name. Cited means it links to one of your pages as a source. You can be cited without being named, and named without being cited. Echo measures both, for every prompt and every assistant, and shows the pages behind each answer.
AI repeats the sources it trusts: review sites, forums, comparison pages. Echo shows the pages each competitor is cited from and the gaps where you're missing, then turns each gap into a place to get mentioned or a page to build.
The basics (a site AI can read, the right facts) take weeks. Being cited more takes months of steady work: monitor, learn, publish, repeat. Echo shows each step as it happens.
Start with a free AI score, or set up Echo in about 4 minutes.