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Echo vs Peec AI. A tracker, or a tracker with the rest of the work attached.

Peec AI measures how often ChatGPT, Perplexity, Gemini and Google's AI answers name your brand, cleanly and for a low price. Echo measures the same thing and then turns it into the week's actions, writes the pages, watches the competitors and reports what moved. This page says where each one stops.

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In short.

Peec AI is a focused tracker made in Berlin. Its dashboards are clear, prompts can be tagged and grouped, citations show down to the page, seats are unlimited on every plan, and the Starter plan is one of the cheapest ways to start measuring AI visibility properly.

Pick Peec AI if

  • You want to measure AI visibility and nothing else, at the lowest price that still tracks several engines
  • An agency that needs unlimited seats and clean client dashboards
  • You already have an SEO tool, a content workflow and a reporting setup you like

Pick Echo if

  • You want the numbers to turn into a to-do list with proof, an owner and a before and after
  • A small team that would otherwise pay for a tracker, an SEO tool, a drafting tool and a file library separately
  • You want to see competitors, mentions, your own site's issues and your pipeline next to AI visibility

Side by side. Echo and Peec AI, feature by feature.

Price

Echo$799, $1,499 or $3,199 a month for the whole workspace, after 14 days free

Peec AI$95, $245 or $495 a month by prompt count; enterprise on request

AI assistants

EchoChatGPT, Perplexity, Gemini, Claude and Google AI Overviews

Peec AIChatGPT, Perplexity, Gemini and Google AI Overviews, by plan

Prompts

Echo50 prompts per market; 25, 35 or 80 of them asked every day, the rest every Monday

Peec AI50, 150 or 350 prompts, checked daily

Countries and languages

Echo1, 3 or 6 countries and languages per brand, each with its own prompts

Peec AIMany regions, picked per prompt

Seats

Echo2, 5 or 15 members, plus guests who only see chosen brand assets

Peec AIUnlimited on every plan

Citations

EchoEvery page an answer cited, with the page's own AI visits and search clicks once Google or the Echo tag is connected

Peec AICited domains and pages, with a gap view against competitors

Sentiment

EchoPer answer, prompt and competitor

Peec AIYes

Competitors

Echo5, 10 or 15 per brand, with their websites, hiring, videos, events and ads watched

Peec AINamed in the answers; share of voice and gaps

Actions

EchoA ranked weekly list: what to change, build or get mentioned on, each with proof, an owner, a due date and a before and after

Peec AIRecommended actions from the gaps; no owners, due dates or before and after

Content

EchoContent briefs, drafts in your brand voice, landing pages hosted by Echo, ad and social visuals in every size, a file library

Peec AINot included

SEO and your website

EchoKeyword gaps, a keyword and domain explorer, rankings, a monthly site audit (through DataForSEO)

Peec AINot included

Social listening

EchoMentions: threads and reviews on Reddit, review sites, Hacker News, Stack Overflow, forums and blogs

Peec AINot included

Exports and API

EchoA public API, signed webhooks, Zapier, n8n, and CSV wherever there's a list

Peec AICSV, Looker Studio and MCP on every plan; API on Enterprise

From Claude or ChatGPT

EchoRead and propose from Claude or ChatGPT through Echo's connector; the Echo agent on every page

Peec AIMCP connector for reading

Peec AI's prices and limits are what peec.ai published on 6 October 2026, in US dollars for monthly billing unless said otherwise. Check their pricing page before you decide; if something here is out of date, write to hello@echo-aeo.com and we'll fix it.

What each one costs. As published, side by side.

Peec AI

  • Starter $95 a month: 50 prompts, unlimited seats
  • Pro $245 a month: 150 prompts
  • Advanced $495 a month: 350 prompts
  • Enterprise on request; about 15% less when paid yearly

Echo

  • Starter1 brand · 1 market each · 2 members$799 a month
  • Growth3 brands · 3 markets each · 5 members$1,499 a month
  • Pro10 brands · 6 markets each · 15 members$3,199 a month

Every plan includes almost every part of Echo and starts with 14 days free. The plans in full.

Where Echo goes further

Peec shows the gap. Echo files the work.

Both tools tell you that ChatGPT names a competitor for "best project management tool for agencies" and not you. In Peec that's a row in a table. In Echo it's an action on Monday's board: build this page, here are the answers that prove it, here's the brief, Anna owns it, due in two weeks.

  • Every action has its evidence, an owner and a due date
  • Page actions come with a content brief and a first draft
  • Done actions show visibility before and since

The same prompts, with everything around them

Echo's visibility charts look at the same question Peec does: how often each assistant names you, in which position, with what sentiment, citing which pages. The difference is what sits next to them: the competitor's website changes, the Reddit thread that AI keeps citing, your site's broken page and your monthly report.

  • Five assistants, including Claude and Google AI Overviews
  • Mentions on Reddit, review sites and forums, the pages AI cites first
  • Your sitemap as a tree, every page with its AI citations and visits

One price for the loop, not per prompt

Peec charges by prompt and is cheaper if tracking is all you need. Echo costs more because the same price includes the SEO tool, the drafting, the landing pages, the file library, the CRM sync and the reporting that a small team would otherwise buy separately.

  • Replaces four or five subscriptions for a team of one to ten
  • Connects to the tools you keep: Google, HubSpot, Attio, LinkedIn, Slack
  • 14 days free on every plan

Questions, answered.

Is Echo just Peec AI plus more features?

The tracking part is close: both ask real prompts on several assistants every day and count mentions, position, sentiment and citations. Echo was built around the step after that, the actions, and grew the rest of the loop around them. If you'd only use the tracking, Peec is the cheaper choice.

Why is Echo so much more expensive than Peec?

Because it's a different amount of product. Peec's $95 covers tracking. Echo's $799 covers tracking, the weekly actions, competitor watch, mentions, SEO, the site audit, briefs and drafts, landing pages, ad visuals, the file library, lead forms, email campaigns and the monthly report, for one brand. Compare it with the sum of the tools it replaces, not with a tracker alone.

Can I move from Peec to Echo?

Yes. Paste your prompts in Prompts → Add, one per line, or let Echo suggest them from your website. History doesn't move over; Echo starts measuring on its first day.

Does Echo track as many engines as Peec?

Echo asks ChatGPT, Perplexity, Gemini and Claude through their APIs with web search, and reads Google's real AI Overviews through a search API. Peec lists ChatGPT, Perplexity, Gemini and Google's AI answers. Neither reads the consumer apps with a browser, so both measure something close to, not identical with, what a person sees.

Do both offer unlimited seats?

No. Peec does. Echo has 2, 5 or 15 members by plan, plus guests for brand assets who aren't members. For a small team that's enough; for an agency with many client contacts it may not be.

Other comparisons

The parts of Echo this page talks about

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